Hertz Car Rental - Madison - Odana Road Photos










Hertz Car Rental - Madison - Odana Road Introduce
For residents and visitors in Wisconsin's state capital looking for reliable ground transportation, Hertz Car Rental at the Odana Road location in Madison offers a familiar and established option. As a widely recognized national car rental agency, this branch aims to provide the necessary vehicles for a diverse range of needs, whether you are planning a weekend trip to the Wisconsin Dells, managing a temporary transportation gap, or need a larger vehicle for moving projects within Dane County.
Located in a convenient neighborhood area away from the airport, this Hertz office specializes in offering a variety of vehicle classes—from economy cars for daily errands to spacious SUVs perfect for navigating Wisconsin's seasons and road trips. Crucially, the location also confirms its capacity as a car rental agency to provide options for light commercial needs, including cargo van rentals, making it a functional choice for local businesses and residents undertaking moves or large hauls.
The agency emphasizes its onsite services, meaning staff are available during business hours to assist customers with the full rental process. However, potential customers should note that like any high-demand location, inventory can fluctuate, and advance reservations are always highly recommended to secure the specific vehicle class you require for your essential travel in Wisconsin. Transparency is key, and while the goal is to provide seamless service, customers should always confirm their booking status to avoid potential inconvenience, especially when relying on a vehicle for a crucial Wisconsin journey.
The Hertz Car Rental branch is conveniently situated in a high-traffic retail and business corridor in Madison, making it an accessible option for people who live and work in the surrounding suburban areas of Wisconsin's capital, rather than solely depending on the Dane County Regional Airport location.
- Address: 6514 Odana Rd, Madison, WI 53719, USA
This off-airport location is typically favored by local customers whose primary need is vehicle replacement due to mechanical issues or insurance claims, as well as those renting for local-area personal or business use. The Odana Road address is easily reachable via major roads and is surrounded by many other local amenities. A significant aspect of this location’s operation is its commitment to physical accessibility.
The facility ensures an inclusive experience for all Wisconsin users with the following amenities:
- Wheelchair Accessible Entrance: Providing easy entry and exit from the office.
- Wheelchair Accessible Parking Lot: Dedicated parking spots to ensure convenient access for customers with mobility needs.
This focus on accessibility is a key feature, demonstrating an effort to accommodate all members of the Wisconsin community needing reliable car rental services. It is recommended to contact the branch in advance to confirm current operating hours, which can vary, and ensure a smooth rental process.
Hertz Car Rental - Madison - Odana Road provides a comprehensive suite of rental services tailored for the Wisconsin user:
- Standard Vehicle Rentals: Offering a wide range of popular vehicle classes, including compact, economy, mid-size, and full-size sedans for general travel and city driving in and around Madison.
- SUV and Minivan Rentals: Supplying vehicles necessary for Wisconsin family vacations, accommodating winter weather, or transporting larger groups, such as small to large SUVs and minivans.
- Cargo Van Rental: A crucial service for the local Wisconsin market, providing dedicated cargo vans suitable for moving personal belongings, transporting equipment for small businesses, or supporting home improvement projects.
- Onsite Services: Customers can expect dedicated staff assistance at the counter for reservations, paperwork, vehicle check-out, and check-in during business hours.
- Flexible Payment Options: Accepting major credit cards and debit cards for rental transactions, though customers should always review the specific debit card policy as it often requires additional forms of identification or security deposits.
- Insurance Replacement Rentals: Working directly with insurance companies for customers in Madison needing a rental vehicle while their personal car is under repair.
- Prepaid Fuel and Roadside Assistance Programs: Offering optional add-ons to enhance convenience and security during the rental period, such as pre-paying for fuel or purchasing additional roadside protection.
This specific Hertz location in Madison is noted for several key features that benefit the local Wisconsin user:
- Active Military Discounts: A significant highlight is the availability of discounts for active military personnel and potentially veterans, a valuable offering for the large military community within Wisconsin. Customers should present valid ID and inquire about specific applicable rates and benefits at the time of booking.
- Essential Accessibility: The provision of both a wheelchair accessible entrance and a wheelchair accessible parking lot ensures that the branch is inclusive and easy to navigate for all customers, prioritizing convenience and ease of use.
- Neighborhood Location Convenience: Being situated on Odana Road offers a practical alternative to airport rentals, saving time and potential airport fees for Madison residents. Its location is designed for easy in-and-out access for local users.
- Diverse Fleet for Wisconsin Needs: The ability to rent not only passenger cars but also commercial vehicles like cargo vans provides a one-stop-shop for both personal and utility rental needs, highly beneficial for the active Wisconsin community.
- Trusted National Brand: Renting from a well-known national brand like Hertz provides the assurance of standardized policies, consistent vehicle quality checks, and customer support resources beyond the local branch level.
While the Odana Road location strives for excellent service, it is worth noting the variability in customer experience, as reflected in public feedback concerning inventory levels and occasional wait times. This underscores the professional advice to always secure reservations well in advance, especially during peak Wisconsin travel seasons or holidays, to ensure vehicle availability. Furthermore, customers are encouraged to inspect their rental thoroughly upon collection, confirming the vehicle’s condition and cleanliness before leaving the lot.
To ensure the most accurate information regarding availability, current hours of operation, and specific vehicle requirements, customers are encouraged to contact the Madison - Odana Road location directly.
Address:
6514 Odana Rd, Madison, WI 53719, USA
Phone:
(608) 833-1118
Mobile Phone:
+1 608-833-1118
It is advisable to use the provided phone numbers for any inquiries about reservations, fleet availability, or to discuss the active military discount or specific accessibility needs prior to arrival.
Hertz Car Rental - Madison - Odana Road is worth choosing for Wisconsin users who prioritize a neighborhood location with the backing of a national brand. The key decision points that make this branch a strong contender are its specialized offerings and community focus.
The availability of Cargo Van Rentals is a major draw for local Madison and surrounding Wisconsin area residents who need utility transport for moving or small business logistics without the hassle of a larger moving truck company. This dual capacity—passenger vehicles and commercial vans—streamlines the rental process for varied needs.
Furthermore, the explicit highlight of Active Military Discounts is a valuable benefit for service members and their families in Wisconsin, offering tangible savings on essential transportation. Coupled with the commitment to Wheelchair Accessibility across both the entrance and parking lot, the branch positions itself as a conscientious and community-focused provider.
While user feedback suggests inventory management and initial cleanliness may sometimes vary, the core strength remains the comprehensive fleet, the convenience of the Odana Road location, and the availability of specialized vehicle types and discounts. By securing a reservation in advance and making use of the direct phone line, Wisconsin customers can successfully leverage the benefits of this local Hertz agency for their short-term or utility transportation needs.
Hertz Car Rental - Madison - Odana Road Services
Car Rental Agency
- Cargo Van Rental
Hertz Car Rental - Madison - Odana Road Details
Service options
- Onsite services
Highlights
- Active military discounts
Accessibility
- Wheelchair accessible entrance
- Wheelchair accessible parking lot
Payments
- Credit cards
- Debit cards
Hertz Car Rental - Madison - Odana Road Location
Hertz Car Rental - Madison - Odana Road
6514 Odana Rd, Madison, WI 53719, USA
Hertz Car Rental - Madison - Odana Road Reviews
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★ 5★ 4★ 3★ 2★ 1Poor experience. Went there on two separate occasions to rent a car and both times were denied a car due to lack of inventory. The first time, we ended up walking into an empty office and waited 25 minutes until and employee came out of the back room. The phone was ringing none stop as shown in the video. She was not helping an employee and did not appear to be on a work call. We were told to come the next day and would be guaranteed a car as there would be deliveries over night. The next day we were the first people there and were denied a car again due to lack of inventory. We were told to try again later and that no promises could be made, even with a reservation made.Going to stick with Avis or Enterprise going forward.
Aug 19, 2024 · Billy FoertschThe car was making noise in the back due to poor balancing and rotation. Initially, we got a larger SUV in 5 minutes, which was replaced , and we got another SUV smaller in size . It's not clean and disinfected .
Dec 24, 2024 · Mitreanu ION(Added 23 September 2025)This is still unresolved.(Added in response to Hertz’s reply)I already followed all formal channels and provided the documentation Hertz requested — including a redacted bank statement to verify the charge. Despite acknowledging the charge and confirming the reservation, Hertz then asked me to call and provide my full credit card number over the phone, which is widely discouraged due to data security risks.The BBB ultimately closed the case as unresolved, with my dissatisfaction formally recorded.I hope this clarifies why a simple link to their support page is not sufficient. The process was already exhausted.(Original Post)Charged for No Rental, Escalated to BBB, Still No ResolutionI filed a formal complaint with the Better Business Bureau after being charged by Hertz for a rental car that was never provided. The vehicle was unavailable at pickup, yet I was still charged.Despite submitting documentation confirming the reservation and the disputed charge, Hertz requested that I call and provide my full credit card number over the phone — a practice that’s widely discouraged due to data security concerns.I declined to provide full card details in this way, and instead offered sufficient verification through a redacted statement. The company had all the information it needed to resolve the issue, but chose not to.BBB marked the case as unresolved and closed it. I remain dissatisfied and disappointed with how this was handled. Travelers should be aware that even with documentation, there may be no accountability.
Sep 23, 2025 · William BrooksGave us a car with a dead battery. Had to wait 2 hours to get roadside assistance. When we were finally able to get going and return car no one was at the car rental location (middle of the day). We waited almost an hour for someone to show up. Seriously how can Hertz run a business like this? Do not go to Odana Road, Madison location if you want actual customer service. What a disgrace.
Aug 29, 2025 · Sheila MartenDo not use this store's services. I showed up for my rental car and it was not available. I waited two hours along with two other people. Eventually I told staff, Carlos, to cancel my reservation. Carlos said he cancelled my rental and I left. Then I found out that they charged me for the rental. When I called, Carlos said he gave me a number to call to cancel. He did not. So, they lied about having a rental car and lied about cancelling the reservation. Then when I called the store, Carlos lied to me again and said he told me to call a number to cancel. Carlos and his manager Nina hung up on me multiple times, and even laughed at me, before finally giving me a number to call. I'm still waiting on my refund.This was the most unprofessional, ridiculous situation I've dealt with in a long time. Again, do not use their services.The people who I dealt with are Carlos and the manager Nina. I hope corporate gives them a call about this. A store like this should not be in business. It's closer to a scam than a business.Oh and while I was waiting, the manager took a rental car to run errands instead of providing it to me or one of the other customers waiting. I cannot overstate how ridiculous this situation was.
Jun 13, 2025 · Lee Knudtson
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